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Re-Imagining the Patient Experience

Re-Imagining the Patient Experience
Thanks to tech-enabled consumer experiences, we live in a world of on-demand, personalized experiences. From booking and checking into flights to ride requests to on-demand valets to food delivery, consumers expect to be in control and have easy access to information. Yet this experience doesn’t cross over to ...

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Applying Lean Design Principles

Applying Lean Design Principles
Over the last decade, Sequence has evolved the way we manage design and development processes for complex programs. Today’s project kick-off balances variables like users’ needs and wants, clients’ business requirements, development realities, and third party technology platform dependencies. In this context of complexity, we frequently apply lean ...

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Sequence Consumer Insights on Digital Firsts

Sequence Consumer Insights on Digital Firsts
At Sequence, we work with a variety of clients – established and innovative brands alike – to design and build what we call “borderless” brand experiences. A borderless brand experience is one where the lines between digital and physical customer experiences are non-existent. This theme is the first ...

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