Salesforce Signs Definitive Agreement to Acquire Sequence!

2/1/17 Update: Salesforce has closed its acquisition of Sequence! We’re thrilled to officially be a part of the Salesforce family. Today, I’m excited to share the news that Salesforce has signed a definitive agreement to acquire Sequence. We are thrilled to be joining one of the world’s most innovative companies once the transaction closes. Over the past ...

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Exploring Technology and Tomorrow’s In-Person Social Experiences

Here at Sequence, we pride ourselves on staying up-to-date on consumers’ wants and desires, especially when it comes to connected experiences. Our most recent exploration into consumer trends looks at people’s digital gaming behaviors and how they are — or aren’t — satiating people’s desires for that person-to-person connection. In today’s world, it has become ...

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Sequence Wins HHS Challenge to Simplify the Medical Bill

Consider this: is there any other transaction we are engaged in our lives where we actually receive the product or service, and then we walk out not knowing how much we have to pay? This is what happens on a regular basis when most patients walk out of a doctor’s office or a hospital. We ...

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Our Expertise Is Growing

Sequence is excited to announce three key leadership promotions aligned with our core offerings – creating customer experience and digital products. As a result of their exemplary contributions, Cheryn Flanagan, Espen Tuft and Tim Fisher are receiving Vice President titles and new charters to drive our business and these offerings forward. Cheryn Flanagan (formerly Managing ...

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Sequence panel event: how design can influence the healthcare experience

Sequence panel event: how design can influence the healthcare experience
Access to quality healthcare is a universal need. But thinking beyond access alone, what happens when we actually experience healthcare? While the healthcare industry innovates constantly through the therapies, devices, techniques, and equipment needed to keep people healthy and alive, the human experiences we have with healthcare have received less attention, innovation, and investment. This ...

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Re-Imagining the Patient Experience

Re-Imagining the Patient Experience
Thanks to tech-enabled consumer experiences, we live in a world of on-demand, personalized experiences. From booking and checking into flights to ride requests to on-demand valets to food delivery, consumers expect to be in control and have easy access to information. Yet this experience doesn’t cross over to the the doctor’s visit experience, and patients ...

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Applying Lean Design Principles

Applying Lean Design Principles
Over the last decade, Sequence has evolved the way we manage design and development processes for complex programs. Today’s project kick-off balances variables like users’ needs and wants, clients’ business requirements, development realities, and third party technology platform dependencies. In this context of complexity, we frequently apply lean principles to the design and development process ...

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Collaborating to Build the Future of CRM

Collaborating to Build the Future of CRM
In 2014, Salesforce acquired RelateIQ to enhance its product suite with the Relationship Intelligence ™ technology and predictive analytics that the small startup was founded on. Going into Dreamforce 2015, RelateIQ was rebranding to SalesforceIQ, but also launching two products: SalesforceIQ for Small Business, the CRM solution for small and medium-sized businesses; and SalesforceIQ Inbox, a suite of ...

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Sequence Consumer Insights on Digital Firsts

Sequence Consumer Insights on Digital Firsts
At Sequence, we work with a variety of clients – established and innovative brands alike – to design and build what we call “borderless” brand experiences. A borderless brand experience is one where the lines between digital and physical customer experiences are non-existent. This theme is the first in a series of insights on consumer ...

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Sequence to Host Panel Featuring Chipotle Leaders on November 17

Sequence to Host Panel Featuring Chipotle Leaders on November 17
On November 17 in New York City, Sequence is hosting a panel discussion with four brand leaders from Chipotle Mexican Grill on how the brand earns its place as one of millennials’ favorites. The panelists will share an inside look at the pros and cons of having a hyper-engaged millennial following, as well as best ...

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Sequence Celebrates Our 10th Anniversary

Sequence Celebrates Our 10th Anniversary
This year, Sequence celebrates its 10-year anniversary. It’s an important moment for our company and we’re proud of what we’ve accomplished in the last decade. It’s also a good reminder for us to step back and savor the successes we’ve delivered for our clients, reflect on how we’ve evolved as a team, and share our ...

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Design Thinking at Stanford’s Silicon Valley Innovation Academy

Design Thinking at Stanford’s Silicon Valley Innovation Academy
Last summer, Sequence was pleased to host the inaugural group of students participating in Stanford’s Silicon Valley Innovation Academy in a series of design thinking sessions at our San Francisco studio. This year, Silicon Valley Innovation Academy has evolved into a selective program and competition that allows participants to experience what it’s like to be ...

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